AdaTech background

AdTech Solutions

Audience & AdTech Platforms

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Identity & Consent

Identity resolution, consent management, and role-based access with audit trails.

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Audience & Segmentation

Build and activate audiences with privacy controls and partner-ready exports.

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Measurement & Lift

Experiment frameworks and incrementality measurement that marketers trust.

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Retail Media Platforms

Catalog ingestion, identity, and bidding with brand-safe placements.

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Clean Rooms & Partnerships

Collaborate with partners using clean rooms, contracts, and governance.

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Creative Automation

Generate and test variants safely. Guardrails, approvals, and reporting built in.

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Real-time Bidding & Optimization

Streaming features, pacing, and budget controls with transparent outcomes.

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Industry Specific AdTech Solutions

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Onsite and offsite media with first-party data and transparent reporting.

Retail Media
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Publisher identity, consent, and yield optimization.

Publishers
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Acquisition and lifecycle campaigns powered by clean, governed data.

D2C Brands
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Planning, activation, and measurement workflows clients can trust.

Agencies
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Our AdTech Expertise

AdTech Implementation Roadmap

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Map data sources, consent, and contracts. Define KPIs and risk controls.

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Ship a vertical slice: identity, audience builder, and activation with logs.

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Progressive rollout with privacy reviews, approvals, and audit trails.

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Add partners and clean rooms with monitored performance and budgets.

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Pipelines, catalogs, and schemas with lineage and alerts for reliability.

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AdaTech unified our campaign data into a privacy-safe clean room, unlocking cross-channel attribution without sacrificing compliance.

Victoria Oldman

Chief Marketing Officer

Nimbus Media Group

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Their predictive models surfaced micro-segments we didn't know existed, boosting ROAS by 36% across programmatic channels.

Elias Romero

Director of Growth Strategy

Orbit Ads Collective

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The automation workflows keep creative experiments running 24/7 while giving our team clear guardrails around brand safety and budget pacing.

Siena Clarke

VP, Marketing Operations

Aurora Digital

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